Archetype-based innovation represents a huge opportunity in our industry. From a marketing perspective, an archetype is defined as a universal...
By Theresa Callaghan “Staying on top of two major hot-button topics in our industry—Misinformation and AI—I’m diving back into both...
Author’s Note: It’s been said that ingredient makers are the prevailing source of product innovation in the cosmetics and personal...
As we see reported almost daily here on LinkedIn, Misinformation is a formidable and persistent challenge for the cosmetics industry....
Editor’s Note: In her latest column, Deanna examined the e-commerce market, which has now become a vibrant alternative distribution channel...
By Uli Osterwalder Over the past two years, I have described the SPF test method and its alternatives several times....
In late 2024, two long-awaited alternative SPF test methods were finally published: ISO 23675:2024 and ISO 23698:2024 [1]. What does...
As 2024 ends, I thought I would give some consideration for thought on a subject which has been raised with...
“When I suggest the idea of a ‘beauty biosphere’, I am thinking about how suppliers, brands, and consumers alike seem...
Adriana Castañeda, John Jiménez Research, Development and Innovation Belcorp Colombia. The global cosmetics market is projected to be valued at...
The field of Sensory AI encompasses new concepts and developments where AI merges with human sensory capabilities to maximize customer’s...
by Deanna Utroske Author’s Note: Vitamins are some of the most time-tested skincare actives. But as we entered the 2020s...
