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Theresa Callaghan

Consumer Roots & Regulatory Split-Ends
Theresa Callaghan

Consumer Roots & Regulatory Split-Ends

In this month’s column I attempt to describe an observation that’s more than just hair loss – the void between...
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EURO COSMETICS Magazine • Ai Simulations Aren’t ‘Real’ - They are Claims-Washing • Theresa Callaghan • Theresa Callaghan
ColumnsTheresa Callaghan

Ai Simulations Aren’t ‘Real’ – They are Claims-Washing

Editor’s Note: On a recent discussion forum, the topic of using Ai simulations as a marketing tool for showing consumers...
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EURO COSMETICS Magazine • Unveiling the Stability Challenges in Cosmetic Science: A Path to Trust and Transparency • Theresa Callaghan • Theresa Callaghan
Theresa Callaghan

Unveiling the Stability Challenges in Cosmetic Science: A Path to Trust and Transparency

In the dynamic world of cosmetic science, the pursuit of product efficacy while ensuring stability is a significant challenge. With...
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Euro Cosmetics - Theresa Callaghan column
Theresa Callaghan

AI and Cosmetic Claims – Truth, Wording, and Misinformation

In this month’s column we take a look at the challenges faced with the bullet train of AI entering society,...
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EURO COSMETICS Magazine • White Formulations - Do They Have a Future? • Theresa Callaghan • Theresa Callaghan
Theresa CallaghanColumns

White Formulations – Do They Have a Future?

As 2024 ends, I thought I would give some consideration for thought on a subject which has been raised with...
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Euro Cosmetics Magazine Theresa Callaghan column
Theresa Callaghan

Salt & Circumspection

In the latter part of January we saw much in the cosmetics news about very young teenagers using adult chemical...
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EURO COSMETICS Magazine • A Christmas Carol • Theresa Callaghan • Theresa Callaghan
Theresa Callaghan

A Christmas Carol

Christmas is a time of good cheer and much hope for better times ahead. As someone who was brought up...
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EURO COSMETICS Magazine • “Cancelled” Research • Theresa Callaghan • Theresa Callaghan
Theresa Callaghan

“Cancelled” Research

In this month’s column we take a look at the dangers of “cancelling” our historical peer-reviewed research, so relevant for...
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EURO COSMETICS Magazine • Interpretation & Risk • Theresa Callaghan • Theresa Callaghan
Theresa Callaghan

Interpretation & Risk

At the end of last months column I wrote that I would attempt to answer the student’s questions: “why can’t...
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EURO COSMETICS Magazine • Figurative Claims or Just Misinformed Nonsense? • Theresa Callaghan • Theresa Callaghan
Theresa Callaghan

Figurative Claims or Just Misinformed Nonsense?

In this month’s column we take a look at the challenges faced when the use of figurative language in cosmetic...
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EURO COSMETICS Magazine • The Influence of Beauty Apps on Consumers: The Power of Misinformation • Theresa Callaghan • Theresa Callaghan
Theresa Callaghan

The Influence of Beauty Apps on Consumers: The Power of Misinformation

By Theresa Callaghan “Staying on top of two major hot-button topics in our industry—Misinformation and AI—I’m diving back into both...
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EURO COSMETICS Magazine • Up-cycling or Bicycling? • Theresa Callaghan • Theresa Callaghan
Theresa Callaghan

Up-cycling or Bicycling?

In this month’s column I decided to focus on the somewhat cringing “up-cycling” claims gradually attaching themselves to cosmetics these...
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