EURO COSMETICS Magazine • Skin ageing claims and the multiple opportunities of scientific assments on subjects • Kahl • Kahl
The cosmetics industry is shifting away from anti-ageing claims towards a more positive approach to ageing. Consumers now seek a “pro-ageing” philosophy that prioritizes looking healthy over looking younger. Brands are embracing a new vocabulary centered on renewal, regeneration, and glow to align with this shift. Beauty is evolving to encompass overall well-being, lifestyle, and quality of life, emphasizing tonicity, elegance, and silhouette preservation.
Euro Cosmetics Magazine Essencia
We’re Essencia, step into our world. We are the perfect choice for transforming products with natural, essential-oil packed fragrance. Here’s why: We have been in the industry for 75 years – specialising in the sourcing of naturals and development of natural or bespoke fragrances.
EURO COSMETICS Magazine • The Borderline Dilemma • Kahl • Kahl
Author’s Note:These SCANCOS presentations of the Scandinavian Society of Cosmetic Scientists (SCANCOS) Conference, which took place in Helsinki, Finland, in...
Euro Cosmetics Magazine Nikita Radionov
The marketing services of cosmetic manufacturers highly value exceptional imagery, recognizing the persuasive impact of creatively visualising the effects of their products. Such exceptional imaging serves as a vital foundation for a successful advertising campaign and commercial success.
EURO COSMETICS Magazine • The Global Cosmetic Preservatives Market • Kahl • Kahl
Over the next five years, the market for cosmetic preservatives is expected to grow quickly, surpassing USD 1.4 billion by 2024. Organic acids, phenol derivatives, paraben esters, alcohols, formaldehyde donors, and quaternary compounds are the six main divisions of that market. A number of important factors, such as a rise in the demand for “natural claims” preservatives, the development of new markets, and an increase in the use of phenol derivatives, can be credited for this anticipated growth in the global market.